The Folklore Company

The Folklore Company offers modern and high-quality embroidery patterns and accessories for those interested in interior design and DIY. Our USP is that we have software where you can design your own cross stitch pattern - and get it as a PDF or complete embroidery kit. You can also buy pre-designed products, where we for eg. have unique cross stitch collections with patterns by Pippi Longstocking and Moomin. The DIY-kit is perfect as a gift. Our success lies in the fact that we have managed to combine a traditional craft with a modern expression. This is noticeable not least through our collaborations with e.g. famous artists such as Hkan Hellstrm and Radiohead. We ship from Gothenburg.